Our client is one of the world’s leading customer insight companies. They analyse data and apply insights to help companies create better, more personalised customer experiences.
They are now looking for a Senior Account Executive to support the manager in media planning and grow brand value and loyalty.
As Senior Account Executive, you'll work on the creation, implementation and review of media plans, selling media solutions in order to deliver an integrated, end-to-end service, as well as profitable sales growth for all parties.
• Support Account Managers in developing and managing clients’ Communications & Media plans to meet customer and client goals
• Sell media solutions across print, digital and loyalty schemes to retail / FMCG clients
• Develop a deep understanding of clients’ business performance and customer measures, recommending media solutions to grow sales by increasing loyalty
• Manage relationships with clients’ relevant contacts across key business units (Retailer teams, Brand, Digital, Loyalty, Shopper Marketing)
• Strive to enhance the customer experience to increase engagement and key performance metrics
Skills & Experience required:
• Ideally media sales experience
• Preferable Retail or FMCG industry experience, comfortable liaising with buyers and manufacturers
• Knowledge of media planning and / or buying
• Analytical knowledge in terms of understanding data and ability to make recommendations from insights
• Commercial and business acumen
• Curious and passionate about customer insights